Hype for Electronic Art's upcoming FPS, Battlefield: Bad Company 2, has been increasing by leaps and bounds as the game comes progressively closer to it's March 2010 release.  Just last week, EA and Sony announced a beta would allow PS3 owners to get some hands on time with the title as soon as next week, causing a fervor of excitement in the PS3 community. 

It seems this excitement isn't limited to just the gamers though, as even corporate EA is expecting the title to 'rival' Modern Warfare 2.  EA CEO John Riccitiello spoke very highly of the title during the Q2 investor conference call held earlier today

"I think [Battlefield: Bad Company 2] has every right to see itself as a rival to the number one FPS game that one of our competitors is releasing next week." Riccitiello stated, referring obviously to Activision's Modern Warfare 2.

With only a bit more than a week to go until the Bad Company 2 beta starts, gamers won't have long to weigh in on the matter themselves.  We're currently working on getting some beta codes for you guys, so make sure you stay tuned!